• Book an appointment on your mobile phone
• Clients can be directed right to the office
• Special offers are pushed to your phone
• Watch videos of all the team
• See the latest dental procedures explained
• Fill in the new client questionnaire and request an appointment on the go

James says ‘this will change the way clients interact with their dentist and their dental practice. No excuse for not finding us, no need to be in the waiting room.’

To download this app click here >

For more details on award winning Bow Lane Dental Group see www.bowlanedental.com or call 020 7236 3600.

James Goolnik, founder of Bow Lane Dental has just won the prestigious accolade of the fourth most influential person on dentistry for 2010, in the Dentistry top 50.

The article reads:

Our highest new entry for this year is James Goolnik, who was recently elected president of the British Academy of Cosmetic Dentistry (BACD).

James qualified from Kings College in 1992 and has worked in the city of London since 1995. He has a masters degree in Conservative Dentistry from the Eastman Dental Institute and now practises all aspects of cosmetic dentistry with his multi-specialist team at Bow Lane Dental Group, where he is the principal and owner. The award-winning private practice has its own on-site dedicated dental laboratory.

He is a member of the American Academy of Cosmetic Dentistry, the Association of Dental Implantology, the British Society Of Occlusal Studies and the British Dental Association. He is on the board of the British Dental Bleaching Society and trains members of the dental team in tooth whitening through his company Smiles by James.

James lectures internationally on the subjects of tooth whitening techniques, minimal invasive dentistry and marketing your practice. His profile is such that he is recognised as a top cosmetic dentist and writes for several magazines including Maxim, and has also been interviewed on many television and radio programmes.

In his new role at the BACD he plans to widen the scope and influence of the Academy, forging relationships with the entire dental community, not just in the cosmetic dental arena.

To read the full article, click here.

Call 020 7236 3600

http://www.bowlanedental.com/contact-us/book-an-appointment

Leading cosmetic dentist Dr Goolnik is one of an elite few practices that have been licensed to sell, Smilestrips™ .

Quick and easy to use, Smilestrips™ are worn daily for just 30 minutes for up to 14 days to deliver affordable professional whitening.

Dr Goolnik says “Unlike other products, Smilestrips™ do not strip the enamel off your teeth.”

Other benefits include:

• Value – a 14 day course costs only £45
• Comfortable – Smilestrips™ are thin and flexible and mould to your teeth so can be worn on the go
• Fool proof – Each strip contains the exact amount of whitening gel you need already in place. No more fiddling with syringes!
• Safe – Whitening gel contains 6% Hydrogen Peroxide; no damage to healthy natural teeth

“My patients often bought whitening strips from the States and brought them back to try them,” says Dr Goolnik. “This could lead to problems because they were often being incorrectly used, causing damage to the tooth enamel. Now we have our own whitening system that gives great results. Because Smilestrips™ contain 6% Hydrogen Peroxide,the highest legal amount, you’ll initially need a check-up at your dentist to make sure they are safe for you to use and a prescription. But after that you can repeat you prescription time and time again, ensuring that your teeth always look pearly white for the fraction of the cost of regular laser whitening.”

Smilestrips™ are available at Bow Lane Dental Group and at the top 100 dental practices soon- see www.smilestrips.co.uk to find the nearest stockist.

Whiter teeth can take years off your appearance. The effects can last up to ten years depending on whether or not you smoke or how much tea, coffee and red wine you drink.

In a British Academy of Cosmetic Dentistry (BACD) survey carried out in 2006, teeth whitening was found to be the most popular cosmetic dental treatment (31%), with women aged 25-34 being most likely to have undergone teeth whitening.

The market has grown due to a higher media profile fuelled by celebrity and makeover programmes. Tooth whitening is a quick and cheap way to dramatically improve someone’s appearance. Society has also made it more acceptable for men to look after their appearance with cosmetic ranges just developed for men and the male market for cosmetic dentistry is also expanding.

The only difference in the hundreds of dentist prescribed systems out there is the concentration of the oxygenating agent and the way the solution is applied to your teeth. There are two main ways of carrying out tooth whitening:

1. Tray based whitening. The gel is placed in a custom made night-guard which is worn for a set period for 10-14 days. The period you wear the trays depends on the type and concentration of peroxide gel. Hydrogen peroxide gels work quicker than carbamide peroxide gels. You wear the trays anything for 30 minutes to overnight.
2. In-surgery whitening also known as laser or power bleaching. Here, more concentrated gels are applied directly to the teeth and accelerated with heat or light (laser/power). The latest system from USA is called Zoom advanced power. It involves placing the gel on the teeth and activating it with an LED light. The procedure usually take around 45-minute. It still needs custom made trays to maximise the whitening and for maintenance.

The advantages of tooth whitening are that it is a quick safe, painless procedure that brings back the natural colour of the teeth with no structural change. Patients should be aware that it will not whiten fillings or crowns and that the procedure will only produce a natural whiteness. If they are seeking a radiator-white smile then they may need to consider other options such as porcelain veneers. Patients should also be warned that the whitening process causes transient sensitivity.

Safety -peroxide based whiteners cause no structural change in your teeth and are completley safe if dentist prescribed and admistered.

There is no evidence that whitening toothpastes can actually whiten your teeth. Some of those bought abroad, can actually harm your teeth as they contain acids/abrasives that can cause permanent damage. The most effective product purchased over the counter to whiten teeth is Crest White strips and at present they are only available in the USA.

For more information please see www.bowlanedental.com

Are you looking for?

• Comfortable and friendly surroundings
• World-class customer service
• Advanced dentistry from leaders in the profession
• Technology used to benefit you
• Comprehensive dental care all under one roof.
• A Team that is focused on your needs

At Bow Lane we go beyond the obvious to help boost your confidence with a Bow Lane Signature Smile ™.

Our commitment is to:

• Use the very best and proven materials
• Discuss with you all your options
• Offer flexible payment plans
• Show you how to maintain a healthy mouth and smile
• Demonstrate that we care and we listen

We deliver what other practices only aspire to. Our peers voted us as London Dental Practice of the year. Why trust anyone else with your smile. Call 020 7236 3600 to start your journey towards achieving a Bow Lane Signature Smile™.